Bicom Communications Jean De Lessard

2014-03-05 01:00

 © Adrien Williams

阿德里安·威廉姆斯

 © Adrien Williams

阿德里安·威廉姆斯

Montréal，2014年1月16日-当进入BICOM通信公司的新办公室时，一个人立即被辐射出来的积极能量所震撼。BICOM是加拿大的一个公共关系机构，专门研究生活方式。然而，这种巨大的精力感是主要的室内设计主题，与“沟通者”有关，在这样一个地方，大型公关活动是为主要品牌如维他命水(可口可乐)、盖尔兰(Guerlain)和卡拉斯塔塞(L‘Oréal)而策划的。

Montréal, January 16, 2014 - When entering the new offices of BICOM Communications, a Canada-wide public relations agency specializing in lifestyle, one is immediately struck by the positive energy that radiates. This feeling of great energy is, however, the main interior design theme that concerns the "communicator" aspect of such a place in which large PR campaigns are concocted for major brands such as vitaminwater (Coca-Cola), Guerlain and Kerastase (L’Oréal).

 Floor Plan

室内设计师让·德·莱萨尔(Jean De Lessard)在谈到BICOM时解释道：“他们是新一代的年轻人，聪明的人。我的设计策略反映了他们的代理和运作方式。24名员工的个性也在闪闪发光。”

"They are young people of the new generation, smart people. My design strategy is reflecting their agency and the method of operation. The diverse personalities of the 24 employees is also shining through, " explains interior designer Jean de Lessard about BICOM.

 © Adrien Williams

阿德里安·威廉姆斯

用设计师的话说，这一设计更像是一种受控的混乱，它利用了这片广阔的空间中的开放空间，而这片广阔的空间是由以前相邻的办公空间的连接所创造的，以满足该机构的不断扩张。由于混乱，将几个私人办公室整合起来，最终容纳35人，再加上几个致力于同事间社交互动的开放区域，已经成为现实。这是因为在一起的事实应该是激励而不是激励，为什么不在有趣、实用和复杂的环境中进行同事之间的交流呢？

The design, in the words of the designer, more of a controlled chaos, makes use of open space in this vast expanse which was created by the previous joining of contiguous office spaces to meet the agency’s continuous expansion. The integration of several private offices to accommodate eventually 35 people plus a few open areas dedicated to social interactions between colleagues has thus become a reality, thanks to chaos. This is so because the fact of being together should be equally inspiring than inspired, why not then communicate between colleagues in a fun, functional and sophisticated environment.

个人和社区是分不开的。

Individual and community are inseparable

 © Adrien Williams

阿德里安·威廉姆斯

让·德·莱萨在其对BICOM的正式研究中阐述了哲学家和人文主义者米歇尔·塞雷斯(Michel Serres)的发现。由于今天看来有必要以一种相当新的方式看待人类，同样重要的是，让·德·莱萨尔认为，把自己的周围想象成一个需要重新设计的新领域，超越限制和空间惯例重新调整。

Jean de Lessard illustrates in his formal approach for BICOM the finding of philosopher and humanist Michel Serres for whom "advances in communication have abolished spatial boundaries and relationships with others". Since it appears necessary today to view human beings in a quite new way, it is equally essential believes Jean de Lessard to imagine one’s own surrounding as a new territory to be redesigned, to be reformatted beyond limits and spatial conventions.

这就是BICOM项目的情况：在重建一个地方之前，系统地解构一个地方和功能，使其成为一个风格化的村庄，当然，但完全是以一种完全不同的方式进行的。

This is the case with the BICOM project: a systematic deconstruction of a place and functions before its reconstruction as a stylized village, surely, but in a totally offbeat way.

 © Adrien Williams

阿德里安·威廉姆斯

让·德·莱萨尔选择了这座小房子的原型，因为它引发了许多人在湖边的夏日小屋和夜晚的篝火中引发的快乐回忆。这些房子位于几个公共区域周围。尽管建筑材料的刚性，这些农舍是一个灵活的设计系统，允许机构内部的增长。

Jean de Lessard chose the archetype of the small house, because it brings out emotions that trigger, for many, happy memories at the summer cottage by the lake and campfires at night. The houses are positioned around a few public areas. Despite the rigidity of the construction materials used to build them the cottages are a flexible design system that allows growth within the agency.

 © Adrien Williams

阿德里安·威廉姆斯

体积被简化，线条纯净，大量的颜色被大胆地使用，形成一个温暖舒适的建筑信封，与旧工厂的裸露的白色墙壁和高高的天花板形成鲜明的宇宙。此外，似乎也定义了循环轴的易变性定位旨在打破单调，鼓励人与人之间的互动。

Volumes are simplified, lines are pure and masses of colour are used parsimoniously to form a warm and cozy architectural envelope against the stark universe of the bare white walls and high ceilings of the old factory. Further, the seemingly erratical positioning which also defines circulation axis is aiming at breaking monotony and to encourage interactions between people.

每所房子都有一种语言和功能，通过它自己的视觉特性来表现出来：一种是被草覆盖的，另一种是用木板做的，下一个是镜子，等等。虽然包层的多样性提醒人们，每个人都有自己的个性，但所有房子的相同形状都会给整体带来一致性。这个类似村庄的空间还包括两个彼此交流的小屋式会议室，以及一个公共区域，包括一个浴室和一个厨房，是本着同样的亲密和聚会精神规划的。

Each house has a language and a function that are revealed through its own visual identity: one has been covered with grass, the other with wood panelling, there are mirrors on the next and so on. While the variety of cladding is a reminder that every individual has his or her own personality, the identical shape for all the houses brings consistency to the whole. The village-like space also includes two hut-like conference rooms that communicate between one another, and a common area, including a bathroom and a kitchen, that was planned in the same spirit of closeness and gathering.

让·德·莱萨尔为他的客户创造了一个微型村庄，为他的客户创造了一个团队的福祉是核心要素，在这个村庄里，蓬勃发展的环境成为个人和社区成就和进化的一个因素。

Jean de Lessard has created for his client for whom the well-being of the team is a core element, a micro village where the effervescent environment becomes a factor of accomplishment and of evolution for both the individual and the community.