二月二烤鸭店
2017-08-29 00:00
二月二烤鸭是沈阳一家餐饮集团的新产品连锁品牌,此次设计的为首店,作为母版的店面设计,首先需要介入的是产品的内容,包括整体的品牌策划、LOGO、辅助应用。再到菜单优化,产品精选。以及服务的方式和体验的模式,明档厨房、成品出餐速度,以及连锁复制的装修成本与速度!
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提起烤鸭,印象中大多数要么是浓郁的京调感受,要么是北方特色的厚重的中式元素。作为一个快时尚餐厅,针对的主流人群的定位,设计方与业主达成了一个共识,我们必须要改变那样传统的感受,让吃烤鸭成为一种很轻松的美食享受,并且这种过程是精致的,对菜品、摆盘、灯光、烤鸭吃的顺序及方法都是精致的。二月二这个名字则非常贴切的表达了最初想要的那种小清新。
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“二月二日新雨晴,草芽菜甲一时生。”正如这句诗的感受,从入口的包裹感,透过前区是另外一种明亮的空间,绿植的点缀,白扇,吊篮,鱼群,浅枫木色家具,虽然没有特别刺激的眼球的中心点,但用餐中感觉特别的温馨舒适,这本身和当下餐饮中的后现代工业风,泛滥的水泥、墙绘、钢铁等形成了明显的区别!
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新中式 餐饮空间 木作 绿植