新作丨E27 Studio 异次元城堡——KIRALI成都店 首
2023-05-16 22:40
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01
元年
2000
Kirali开设西南首店,比肩新势力,开辟新领域,为品牌打造一个具有亚文化属性的独特空间。
Kirali opens the first store in Southwest China. Shoulder new forces and open up new fields.
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店铺打破固有模式,在售卖jk制服与Lolita洋装的同时加入Y2K元素。
The store broke the mold by selling jk uniforms and Lolita dresses with a Y2K twist.
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为了与Kirali对无束缚的追求相呼应,我们在设计上也抛弃了传统三坑店的纯美色调。
In keeping with Kiralis unrestrained pursuit, we also abandoned the pure beauty tones of the traditional Sankhang shop in our design.
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打破局限,让Kirali以更锋锐的亚文化面貌与世界相见。
To break the limits and let Kirali meet the world with a more cutting - edge subculture.
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02
电波
WAVE
出人意料的视觉语言对刻板印象进行驳斥,扭转世人界定,收听通往无限的频道。
Unexpected visual language refutes stereotypes, twists peoples boundaries and listens to infinite channels.
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一反常态的室内风格揭开糖衣,展露甜美面纱下作为对抗性穿着的实质。
Unusual interior style unveils the icing, revealing the essence of confrontational wear beneath the sweet veil.
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Ultra Violet作为基础,在色相上进行延伸异变,扩散迷幻气息。
Ultra Violet, as the foundation, carries out extended alteration in hue, spreading psychedelic flavor.
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当柔软的裙摆与冷硬的装饰线条被并置,矛盾便足以突破限制,一种全新的超现实感就此产生。
When soft hemlines are juxtaposed with cold, and hard lines, the contradiction is enough to break through the limits, and a new sense of the surreal.
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03
迷踪
MAZE
务必以独特的视觉感受击碎壁垒与锁链,象征不被定义的先锋态度。
Be sure to break barriers and chains with unique visual perception, symbolizing an undefined pioneer attitude.
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借用空山基偏爱的银色金属质地,形成赛博世界被机械填充的意象。
Borrowing the silver metal texture favored by Konyamaki, creating an image of the cyberworld being mechanically filled.
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镜面制造转折,将整个店铺剪切成一幅三维空间中的拼贴作品。
The mirror makes a turning point, cutting the whole shop into a collage in three-dimensional space.
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由此引入Collage艺术式的错乱感,在叙述中再次强调跳脱的非理性与对单调的瓦解。
Introducing Collages artistic sense of derangement, the narrative again emphasizes the jumping irrationality and collapse.
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04
不群
UNIQUE
颂扬反常,颂扬另辟蹊径与不合时宜,颂扬一场符号的游击战役。
A celebration of the abnormal, of the unconventional and the inappropriate, of a guerrilla campaign of symbol.
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以设计攻击日常生活的句法,让物体脱离其原有的目的与语境。
To attack the syntax of everyday life with design, let the object out of its original purpose and context.
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在色彩之间进行渐变处理,倾泻出高饱和的光之瀑布,使空间爆发碳酸饮料般的活力气息。
The gradient treatment between colors pours out a highly saturated waterfall of light, making the space burst with carbonated beverage vitality.
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以几何形体形成像素色块,在方与圆的节奏中模拟千禧年的低保真风格。
Geometric shapes form pixel color blocks, simulating millenarian Lo- Fi style in the rhythm of square and circle.
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复古未来主义制造出的幻想泡泡姿态坚定,包裹着女孩们的层层梦境。
Retro futurism creates an uncompromising bubble that wraps girls dreams in layers.
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05
反叛宣言
REBEL MANIFESTO
将任何不协调的元素加以混合,这样制造的事物通常会被叫做“怪物”⋯⋯我则把每一种原创的、永不穷尽的美叫做“怪物”。
A mixture of any incongruous elements creates something that is usually called a “monster”, I call every original and inexhaustible beauty a “monster”.
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设计是一场极富仪式化的对庸碌的回击,让空间畅所欲言,构筑Kirali的美学城堡。
Design is a highly ceremonial response to mediocrity. Let the space speak freely and construct Kiralis aesthetic castle.
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在异次元的律动感中,颠覆庸碌,煽动一场Z世代美学革命。
In the rhythm of different dimensions, it overturns commonsense and incites an aesthetic revolution of Generation-Z.
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模型动画
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平面图
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项目信息
项目名称|KIRALI
Studio
主案设计|梁屹
设计团队|汪衍、周敏
项目完工|2023年1月
项目面积|235㎡
项目地点|万科天荟 成都
项目摄影|季光
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