在消费升级的大时代语境下，新商业与新人群的涌起，令个性化、多元化的审美范式与价值导向，活跃于这一代年轻派的集体观念中。

In the context of consumption upgrading, the emergence of new businesses and new groups makes the personalized and diversified aesthetic paradigm and value orientation active in the collective concept of this generation of young people.

“不止于单一维度，在基于个性化视角对空间进行规划时，设计实质上也在借由艺术的语言，诠释一种真实人设逻辑下的生活情境。”本案的90后新富阶层，前卫、追求自我且酷爱哈雷机车。不拘于常规，AVAD范可萨设计将空间拟定为一个机车“俱乐部”，勾勒一片属于年轻人精神领地。

"More than a single dimension, when planning space from a personalized perspective, design is essentially interpreting a real life situation under the logic of human design through the language of art." In this case, the newly rich class of the 90s generation, avant-garde, self-seeking and love Harley Davidson. Defying convention, AVAD Fansar designs the space as a motorcycle "club", outlining a spiritual territory belonging to young people.

客厅作为踏入空间的第一站，这里是一个集娱乐与社交于一体的欢聚场。带有肌理感的砖石墙体，搭配金属银的炫酷机车、炫酷的头盔及卡通潮玩，烘托空间的前卫性格。以“视听艺术的双重体验”为重点，新潮的影视、音箱、游戏机等电子设备，将精彩的沉浸式狂欢，基于人与空间的互动而蔓延开来。

As the first step into the space, the living room is a gathering place integrating entertainment and social interaction. The brick wall with texture sense, with the cool locomotive of metal silver, cool helmet and cartoon fashionable play, foil the avant-garde character of the space. Focusing on the "double experience of audiovisual art", the modern film and television, speakers, game consoles and other electronic equipment spread the wonderful immersive carnival based on the interaction between people and space.

在居者的观念中，家可以是一处集合圈层社交与娱乐休闲的自由根据地。基于此，围绕精睿黑的设色，设计师以木制长桌的布局，还原了主人与朋友欢聚的场景设定，一幕幕美好篇章，于此生动展演，尽抒乐趣。

In the concept of the resident, the home can be a gathering circle of social and recreational free base. Based on this, centering on the color of Jing Rui black, the designer restored the scene setting of the host and friends gathering together with the layout of the wooden long table. One beautiful chapter after another is vividly displayed here to express the fun.

二层的电竞区，可即刻与好友开启一把畅快的游戏“对战”，亦兼具了日常的办公使用。在场景与细节的营造中，线路电板图案的背景墙，烘托出炫酷的场域性格；工作台上陈列的游戏手办，呼应着空间主人的兴趣与品味；虚拟赛车游戏机的置入，在赋予居者漫步未来时空的体验之余，令活力的喜悦充溢于整个空间。

The E-sports area on the second floor can immediately open a pleasant game "battle" with friends, as well as daily office use. In the construction of scenes and details, the background wall of circuit board pattern highlights the cool field character; The game handle displayed on the workbench echoes the interest and taste of the space owner; The placement of the virtual racing game machine will not only give residents the experience of walking in the future time and space, but also fill the whole space with joy of vitality.

在90㎡户型中，空间叙事围绕一位企业男高管的视角展开。对生活有着高品质追求的他，爱好摄影，衷情收藏雪茄与红酒。将个人特质的描摹作为第一要素，AVAD范可萨设计为空间注入鲜明生动的主角在场感，同时融合精品酒店式体验，以居住、社交、工作多维度加载，打造了一个雅致、精奢而释放个人魅力的绅士家。

In the 90-square-meter apartment, the spatial narrative revolves around the perspective of a male corporate executive. He has a high quality pursuit of life, love photography, love to collect cigars and wine. Taking the description of personal characteristics as the first element, AVAD Fansa design injects a vivid and vivid sense of presence into the space. At the same time, it integrates the experience of boutique hotel with the multi-dimensional loading of living, social interaction and work, creating an elegant, refined and luxurious gentlemans home that release personal charm.

在这里，设计师将主人对自我共鸣的理想家定位，表现在极富美学质感的描摹中。多层次的材质碰撞，加之葱茏绿意的点缀，赋予空间大方的格局、不俗的气质，投射出情境构建下的专属生活方式。

Here, the designer positions the host as an ideal home for self resonance, which is expressed in the description of aesthetic texture. The collision of multi-level materials, coupled with the ornamentation of verdant green, endows the space with a generous pattern and elegant temperament, projecting the exclusive lifestyle under the construction of the situation.

原木茶案的点缀，与墙面组合搁架陈列的器物，令空间流露出素朴雅澹的格调。静坐于此，或可安享相当下的悠然禅意，或可与知己友人品茶漫谈，时间仿佛被无限延长，流露着一种自在从容的慢生活体验。

The ornaments of the log tea table and the objects displayed on the shelves combined with the wall make the space reveal a simple and elegant style. Sitting here quietly, you can enjoy quite a leisurely Zen, or enjoy tea and chat with your close friends. The time seems to be infinitely extended, revealing a kind of free and easy slow life experience.

从宽敞的衣帽间至一侧自在的飘窗场景，主卧在低调沉稳的设计中，呈露出俊雅的精尚感。以富有质感的咖棕、墨绿为基调，垂坠的球体灯饰、简约的黑白风景挂画，为空间填入丰富的层次，优雅地描摹出生活的意趣。

From the spacious cloakroom to the free bay window scene on one side, the master bedroom shows a refined sense of elegance in the low-key and calm design. With the rich texture of coffee brown and dark green as the keynote, the falling globe lighting and simple black-and-white landscape hanging paintings fill the space with rich layers and elegantly depict the interest of life.

在悦己消费的浪潮下，功能、颜值与品质，成为都市新青年衡量居住环境的多重标准。在本案时尚买手业主的观念中，这里虽为一处居住过渡地，但仍承载着其对居住理想的追求。

In the wave of self pleasing consumption, function, appearance and quality have become multiple standards for new urban youth to measure their living environment. In the concept of the fashion buyer owner in this case, although it is a residential transition area, it still carries its pursuit of residential ideals.

从使用者的生活习惯介入，长排鹅黄色沙发丰富了空间灵活使用的可能性，居者或窝在沙发阅读书籍，或自在休憩、放空冥想。转至场景艺术的营造中，简白的串珠吊灯、自由缠绕的花艺，将赏心悦目的美学氛围，投射至空间的每一隅角落。

From the users lifestyle, the long row of goose yellow sofas enrich the possibility of flexible use of space. Residents can either sit on the sofa and read books, or relax and meditate freely. Turning to the creation of scene art, simple and white beaded chandeliers and freely wound flower art project a pleasant aesthetic atmosphere to every corner of the space.

紧贴人设逻辑而展开，设计师将艺术的品味、生活的仪式感纳入至使用者的用餐情境中。无论是简雅的花纹大理石，还是其间精致的餐具、花艺与墙面挂画的色彩点缀，皆在满足居者的审美期待之余，烘托出一种摩登精尚的生活格调。

Closely following the logic of human design, the designer brings the taste of art and the sense of ritual into the dining situation of users. Whether it is simple and elegant patterned marble, or the delicate tableware, floral art and color decoration of wall paintings, all of them satisfy the aesthetic expectations of the residents and set off a modern and refined style of life.

项目信息

ABOUT THE PROJECT

项目名称｜华润置地温州悦玺样板间

Project Name: Wenzhou Yuexi model room of China Resources Land

项目地址｜中国 温州

Project address: Wenzhou, China

业主单位｜华润置地

Owner: China Resources Land

设计面积｜A户型45㎡/B户型90㎡/C户型90㎡

Design area: 45 ㎡ for type A / 90 ㎡ for type B / 90 ㎡ for type C

软装设计｜AVAD范可萨设计

Soft packaging design avad fancosa design

摄影团队｜bmStudio 彦铭

Photography team bmstudio Yan Ming