bmw-welt-progressive-luxury-meets-creative-excellence Patricia Urquiola
2019-10-11 16:28
In occasion of the launch of the new 7 Series, the BMW X7 and the 8 Series line-up, Patricia Urquiola and Senior Vice President BMW Group Design Adrian van Hooydonk wanted to create an intriguing and surprising installation space. 在推出新的7系列,宝马X7和8系列线,Patricia Urquiola和高级副总裁宝马集团设计Adrian van Hooydonk想要创造一个耐人寻味和令人惊讶的安装空间。
The design conversation with the space of BMW Welt began from the advertising campaign of the BMW Concept M8 Gran Coupe: photographed against the blue/green shimmer of a frozen lake, it recalls the incredibly mystic hues of the Northern Lights. The whole installation plays with this concept of light changing and adapting to various materials and textures according to a physical interaction. The floor production consisted of a dark green terrazzo infill created with cutting-edge 3D-technology, combining with organic lines with 3D-printed elements, resulting in a single surface that appears to be liquid. 与宝马Welt空间的设计对话始于宝马概念M8格兰跑车的广告活动:与冰冻湖泊的蓝色/绿色光泽相映,它回忆起北极光令人难以置信的神秘色彩。整个安装发挥了这一概念的光变化和适应各种材料和纹理根据物理相互作用。地板生产包括一个深绿色水磨石填充与尖端3D技术,结合有机线与3D打印元素,导致单一表面似乎是液体。
The concept of soft and liquid materials is reoccurring and representative of Patricia Urquiola’s work and she extended this concept to vertical elements of the exhibition space as well. Urquiola created an undulating metal mesh that, acting as a rigid curtain to the large floor-to-ceiling windows of the space, reflect the same shades of green and blue from the metallic paint on the cars. 软和液体材料的概念是重新出现的,并且代表PatriciaUrquiola的作品,她也把这个概念扩展到展览空间的垂直元素。乌拉奎拉创建了一个起伏的金属网格,它作为刚性幕帘,在空间的大地板到天花板的窗户上,从汽车上的金属油漆中反射出相同的绿色和蓝色阴影。
Featured in the lounge area of the exhibition is the Floe Insel Sofa for Cassina, also inspired by Nordic ice fragments, the Gender Armchair also for Cassina, the Marea Tables for Budri in marble and a custom carpet. 展览休息室的特色是卡西纳的FloweInsel沙发,也受到北欧冰块碎片的启发,也是Cassina的性别扶手椅,大理石和定制地毯上的Budri的Marea表。
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