Vincent Van Duysen brings Milanese elegance to MolteniCDada’s new London flagship

2019-03-15 14:17
MolteniC | Dada open its third London showroom on Brompton Road designed by creative director Vincent Van Duysen
A design heavyweight arrives on London’s Brompton Road in the form of Molteni-C | Dada’s latest flagship shop. Spanning five windows stretching over a prime corner spot across from the V-A, this latest locale offers up a refined backdrop to showcase the Italian brand’s sophisticated designs. Dreamed up by creative director Vincent Van Duysen, the new flagship pulls from Molteni-C | Dada’s long history as a stalwart of Milanese style. Following long-standing locations in Fitzrovia and Covent Garden, Brompton Road clocks in as their third destination in the city.
一位设计重量级人物以莫尔特尼的形式来到伦敦的布罗普顿路。
‘The Molteni-C | Dada stores have to follow the same principle as my architecture,’ explains Van Duysen of his process in arriving at the shop’s design, ‘pure, getting to the core, while achieving an authenticity. The store is in synergy with the architecture, the location surrounding it and the brand interacting with it.’
莫尔特尼
Hand sketch by Vincent Van Duysen of the new Molteni-C showroom on Brompton Road
文森特·范·杜伊森关于新摩尔滕尼的手绘素描
Made up of 700 sq m spread over two storeys, the shop’s upper level is articulated by a series of imposing arches left in situ from the original architecture, a typical Knightsbridge-area home. Van Duysen then washed the plaster walls with a sober palette of roughly stuccoed grey, diffusing the space with a staid Milanese elegance that brings to mind the city’s stone-lined streets. Laid out like a lush apartment covering kitchen, living room and bedroom concepts, projects including the ‘VDD’ kitchen, the ‘Gliss Master’ wardrobe system and collections by Jean Nouvel and Patricia Urquiola, all sit pride-of-place in the shop’s vast picture windows.
在两层楼高700平方米的范围内,商店的上层通过一系列从原始建筑原位向左、典型的骑士桥--------住宅----从原地向左移动。VanDuysen然后用一个粗糙的灰色的冷静的调色板冲洗了石膏墙,把空间扩散到一个带着斯塔德米兰优雅的空间,这让人们想起了这座城市的石砌街道。像一个覆盖厨房、客厅和卧室概念的郁郁葱葱的公寓一样,项目包括“VDD”厨房、“Gliss主”衣柜系统和JeanNouvel和PatriciaUrquiola的收藏,都是商店巨大的图片窗口中的骄傲所在。
Inside the showroom with a view of Brompton Road
在陈列室内可以看到布罗普顿路
‘We use noble materials,’ explains Van Duysen of the sublime interiors, ‘[they] refer to the earth tones and colour palettes that are reflected in the frescoes of northern Italy.’ This reference carries seamlessly through from Molteni-C | Dada’s New York flagship, newly opened in May. Both locations speak largely with the same vocabulary, drawing on opulent materials like marble-travertine and richly hued walnut sourced from the brand’s northern Italian home base.
“我们使用的是高贵的材料,”崇高内饰的范·杜伊森(Van Duysen)解释说,“它们指的是反映在意大利北部壁画中的地球色调和调色板。”此引用从Molteni无缝地传递过来。
A grand walnut wood staircase leads to the shop’s lower floor, an intimate space that makes excellent use of a series of small, structural alcoves and striking spotlighting to create a series of mise-en-scènes showing off some of the brand’s most celebrated collections. Here, Gio Ponti’s covetable ‘D.156.3’ armchairs, part of Molteni-C | Dada’s heritage collection, sit alongside a ‘Turner’ sofa in grey and Foster   Partners sleek ‘AVA’ bookcase.
一个宏伟的胡桃木楼梯通向商店的底层,一个亲密的空间,很好地利用了一系列小型的结构壁龛和引人注目的聚光灯来展示品牌最著名的系列。在这里,吉奥·庞蒂(Gio Ponti)令人羡慕的“D.156.3”扶手椅,是Molteni的一部分。
Adding an ounce of colour amongst all the tranquillity, Milanese art curator Caroline Corbetta devised a selection of contemporary paintings for the flagship, part of The Collector’s House project that launched last year at Salone del Mobile. Six budding painters from Rome’s Galleria Operativa were chosen to line the walls, lending an experimental flourish to the well-polished space. §
米兰艺术策展人卡罗琳·科贝塔(Caroline Corbetta)在宁静的气氛中增添了一丝色彩,为旗舰作品设计了一套当代绘画,这是去年在Sone del Mobile推出的收藏家项目的一部分。六位来自罗马画廊(GalleriaOperativa)的初出茅庐的画家被选在墙上,为这个光鲜亮丽的空间提供了一种实验性的繁荣。§

                            

                            

                    

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