AOL Offices Studio O+A
2011-06-14 00:00
架构师提供的文本描述。aol发起了一项全公司范围的举措,以适应网络文化的变化-该公司最初在创建网络文化方面发挥了重要作用。作为这一努力的一部分,AOL将其西海岸总部迁至帕洛阿尔托的一个新的公司空间,并引入了OA工作室,为办公室提供了一个全新的设计。
Text description provided by the architects. AOL launched a company-wide initiative to adapt to changes in online culture—which the company had been instrumental in creating in the first place. As part of this effort, AOL moved its West Coast headquarters to a new corporate space in Palo Alto and brought in Studio O+A to give the office a fresh design.
现有的空间保留了明显的20世纪80年代的企业美学:把天花板挂在每一间办公室上,把员工分隔成固定的工作间,深色的饰面和倾斜的线条。O A将空间恢复到干净的白色帆布上-暴露天花板,剥离墙壁以揭示结构,并创造一个相当于AOL为其业务的各个方面带来的透明度的空间。
The existing space retained a distinctly 1980s corporate aesthetic: drop ceilings hanging over every office, high cubicles separating employees into tightly defined workstations, dark finishes, and oblique lines. O+A restored the space to a clean, white canvas—exposing the ceilings, stripping the walls to reveal the structure, and generally creating a spatial equivalent to the transparency that AOL was bringing to every aspect of its business.
这一方法的关键是“诚实的重要性”的概念-包括源自建筑业的材料和工艺,并日益为现代工作场所的设计提供完成模式。例如,在美国在线(AOL),通常由承包商用来分隔建筑工地空间的定向钢绞线板(OSB)是经过砂磨、成型的,并最终成为整个建筑群的当代重音。暴露的天花板,混凝土地板,广阔的视线,和现代家具都有助于工业外观。其结果就是一个空间来传达它是由什么组成的,以及它是如何建造的。
Key to this approach is the concept of “honest materiality”—the embrace of materials and processes that originate in the construction industry and that increasingly provide the finish motifs for modern workplace design. At AOL, for example, oriented strand board (OSB), typically used by contractors to separate spaces on construction sites, was sanded, shaped, and finished to serve as a contemporary accent throughout the complex. Exposed ceilings, concrete floors, expansive sightlines, and modern furniture all contribute to the industrial look. The result is a space that communicates what it is made of and how it was built.
为了保持透明度这一主题,OA的平面图强调合作空间-从单独的私人办公室转变为开放工作站,以及共享环境的共享性。AOL设计的两个特性突出了这个概念。第一种是一系列圆形吊舱,放置在整个主要工作区域,作为临时会议室。这些舒适的筒仓由OSB和半透明的玻璃纤维构成,为非正式的合作和自发的创造力提供了空间。为了鼓励这种自发性,吊舱对所有员工开放,不能保留。
In keeping with this theme of transparency, O+A’s floor plan emphasizes collaborative space—a change from segregated private offices to open workstations and the collegiality of shared environments. Two features of the AOL design highlight this concept. The first is a series of circular pods positioned throughout the main work areas as impromptu meeting rooms. Constructed of OSB and translucent fiberglass, these cozy silos provide a space for informal collaboration and spontaneous creativity. To encourage that spontaneity, the pods are open to all employees and cannot be reserved.
一个更突出的特征是AOL被称为“市政厅”的巨大、明亮、协作的空间。部分厨房,部分游戏空间,部分回收站,市政厅也作为一个全能型公共区域(阿里亚娜赫芬顿在美国在线收购赫芬顿邮报时在那里发言),模仿深夜餐厅在旧金山的传教区。厨房的长椅,充足的光线,以及白色调色板上的颜色与游戏和放松区域很相配。市政厅的中心位置是把可能不会互动的部门的员工聚集在一起,目的是培养像aol这样的高科技公司以之闻名的那种创造性的交叉授粉。
An even more prominent feature is the large, bright, collaborative space AOL has dubbed the Town Hall. Part kitchen, part play space, part kick-back area, the Town Hall also functions as an all-hands common area (Ariana Huffington spoke there when AOL acquired the Huffington Post), modeled after late-night eateries in San Francisco’s Mission District. The kitchen’s bench-seating, ample light, and bursts of color against a white palette go well with the game and relaxation area. Centrally located to bring together staff from departments that might not otherwise interact, the Town Hall is designed to foster the kind of creative cross-pollination for which tech companies like AOL are renowned.
还有图形。AOL的新标志-该公司的首字母在一个简单的白色字体-可以有效地放置在任何彩色背景。这些有趣的背景在总部各不相同,包括从自然和流行文化中提取的抽象模式和意象。空间内的所有墙壁覆盖物都是定制设计的。
And then there are graphics. AOL’s new logo—the company’s initials in a simple white font—can be placed effectively on any colorful background. Those playful backgrounds vary throughout the headquarters and include both abstract patterns and imagery drawn from nature and pop culture. All wall coverings in the space are custom designed.
该设计体现了新AOL的要素-透明性、协作性、创造性和娱乐性-为公司员工创造了一个刺激的环境。
The design embodies the elements of the new AOL—transparency, collaboration, creativity, and playfulness—to create a stimulating environment for the firm’s staff.
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