Billboard House Apostrophys
2012-01-24 00:00
架构师提供的文本描述。“2011年Baanlaesaun博览会”的“房屋原型”设计竞赛于2011年12月17日至25日在Muang Thong Thani的挑战者厅由Baanlaesaun杂志主办。
Text description provided by the architects. The “House Prototype” Design competition for “Baanlaesaun Fair 2011” was hosted by Baanlaesaun Magazine the 17-25 December, 2011 at Challenger Hall, Muang Thong Thani.
Courtesy of apostrophy's
使徒礼
今年,阿波斯罗菲的综合服务器,泰国多学科设计公司赢得了比赛.我们认为“公告牌屋”是O.D.M.的完美组合。(户外媒体),代表“资本主义”和“房子”的人的基本需要。
This year Apostrophy’s the synthesis server, Thai multi-disciplinary design firm won the competition. We considered “Billboard house” the perfect combination between O.D.M. (Outdoor Media), the representative of “Capitalism” and “House” the basic need of human being.
Courtesy of apostrophy's
使徒礼
公告牌公司的灵感来源于资本主义的进步,它促进了广告媒体的更高竞争,特别是位于大城市周围的O.D.M(户外媒体)。有时,它们庞大的结构会造成视觉污染或意外伤害邻居。然而,由于以下几个优点,它们仍被用于广告业。
Billboard house inspired form the progression of the capitalism that contributes higher competition on advertising media especially O.D.M (Outdoor Media) which are located around the big cities separately. Sometimes their huge structure causes the visual pollution or harms the neighbor accidentally. However they are still be used in advertising industrial because of several advantages as following.
1.技术的多样性
1.The Variety of Technique
O.D.M一直以来都在发展,这就导致了各种技术的发展,以满足客户的需求。
O.D.M has been developed all the times that consequence a variety of technique to serve the client’s need
Trivision-它是三个广告牌的组合,它将广告牌分割成三个面,每个面都可以旋转并创建一个新的图像。
Trivision – it is the combination of 3 billboards by slicing a billboard into 3 faces which each face can rotated and create a new image.
壁景-它是建筑物和广告牌的结合。
Wallscape – it is the combination of a building and billboard
LED板-它是LED屏幕和广告牌的结合。
LED Board – it is the combination of LED screen and billboard
过境广告-它是车辆和广告牌的结合。
Transit Advertising – it is the combination of vehicle and billboard
Courtesy of apostrophy's
使徒礼
2.O.D.M.尺寸和平台的变化
2. The Variety of O.D.M size and platform
Courtesy of apostrophy's
使徒礼
O.D.M.可根据客户的目标或预算大小分为4组:S、M、L、XL。
O.D.M. can categorize into 4 groups by its size S, M, L, XL depend on the objective or the budget of the client
S街广告和海报;最小最便宜的平台
S - Street Advertising and Poster; the smallest and cheapest platform
移动公告牌和过境广告;移动平台
M - Mobile Billboard and Transit Advertising; the moveable platform
住宅广告;房屋与广告牌的结合
L - House Advertising; the combination of house and billboard
XL-公告牌;标准平台与壁景;高层建筑与广告牌的结合
XL - Bulletin Billboard; the standard platform and Wallscape; the combination of high rise building and billboard
设计元素的设计
Design Element
标准公告牌房屋的主要组成部分是由一个拖车底座构成,作为广告牌结构内3层房屋的可移动底座。在外观上,它的正面是由Trivision广告牌组成的。它可以改变两边的形象,使之成为一个动态外观,在房子的两侧创造一个不同的图案。另一面是泰国风格的混合铁,通常存在于大城市的房子里。这种混合铁可以被移动和创建一个不同的模式。屋顶上覆盖着太阳能电池屋顶,作为房屋的主要能源。
The main component of standard Billboard house is composed by a trailer base as a moveable base for 3 storey house within the billboard structure. For the exterior first side of its façade is composed with trivision billboard. It can change the image on both sides that make it as a kinetic façade create a different pattern on both side of the house. For another side is composed by Thai style blending iron which normally found in house of a big city. This blending iron can be moved and create a different pattern. And up to the top is covered with solar cell roof as a main energy source for the house.
Courtesy of apostrophy's
使徒礼
对于室内空间,我们设计的目的是充分利用所有的空间。为一楼设计的生活空间,包括一套家庭影院,储藏室,浴室和露台。其次是二楼比较私密,专为卧室设计,床台下有储藏室,阁楼上有工作区。两层楼都与楼梯相连,楼梯是用来储存空间的,也是一个巨大的空隙,用来创造双容积的空间,同时也是扶手上的一套水培植物,作为主要的食物来源。
For the interior space, the aim of our design is to utilize all space sufficiently. For the first floor is designed for a living space including a set of home theater, pantry, bathroom and terrace. Next is the second floor is more private, designed for bedroom which has the storage under the bed platform and working area on the mezzanine. Both floors are linked with the stair which utilized underneath space for storage and also a big void to create double volume space and also the set of hydroponic plant on the handrail for the main source of food.
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