Livraria da Vila Isay Weinfeld

2012-08-01 00:00
架构师提供的文本描述。Livraria da Vila书店的项目是从一个核心理念发展而来的,它帮助定义了品牌/商业场所的特征以及一种工作方法:在开发一系列强大的身份要素的同时,我们努力应对每个新项目中的特殊挑战-主要与其位置有关-并从一个既定的概念中创造一些新鲜的东西。
Text description provided by the architects. The projects for Livraria da Vila bookstores have been developed from a core idea, which helped define the character of the brand/commercial venue as well as a working method: while developing a range of strong identity elements, we strived to tackle the particular challenges in each new project - mostly related to its location - and create something fresh from a established concept.
 © Nelson Kon
(Kon)
书店里最小的单位,这个项目的起点,就是书。书籍占据着空间,覆盖着墙壁,填满了书架,但也被堆放在散落的家具上,甚至堆在地板上。Livraria da Vila书店中最强烈的身份元素是从这本书中发展出来的:书架,书籍的支撑物。它们由深色木材制成,覆盖墙壁,隔开空间,甚至变成旋转橱窗和商店的入口门。书架以旧书店和二手书店的时尚和心情欢迎读者,邀请读者探索书籍和地点。
The smallest unit in the bookstore, the starting point for the project, was the book. Books dominate the spaces, cover the walls and fill out the shelves, but are also stacked on scattered pieces of furniture and even in piles on the floor. The strongest identity element in Livraria da Vila bookstores was developed from the book: the shelves, the supports for the books. Made of dark wood, they cover walls, divide spaces and even become pivoting window displays and entry doors to the stores. The shelves embrace the reader, inviting to explore the book and the venue, in the fashion and mood of old bookstores and second-hand book shops.
 © Nelson Kon
(Kon)
该项目的目标是客户读者,有时是某个特定的目标,另一些人则缓慢地凝视,浏览书架,寻找旧的情感或新的视野。除了排列整齐的各式书籍外,顾客还可以享受分散在不同区域的适当照明和安乐椅、沙发和座椅,让他们可以悠闲地查看自己的选择和发现。不同书店所在的地点都很大,设计的目的也是为了提供一种准隐私的感觉,这是通过书架的分布、大型书店的创建、天花板的降低或与主区域相连的较小的凹槽的定义来实现的。例外的是儿童图书部分,那里的书架单元是白色的,空间明亮而通风,以接收出版物的颜色和小用户的喜悦。
The target of the project is the customer-reader, that someone who at times is after something specific, at others gazes slowly, browsing the shelves in search of old emotions or new horizons. In addition to a well organized jumble of books of all genres, customers may also enjoy appropriate lighting and easy chairs, sofas and seats scattered around the various areas, as to allow them to check out their choices and findings leisurely. The venues where the different bookstores are located, all large, are also designed as to provide a feeling of quasi-privacy, achieved through the distribution of the shelves, the creation of mezzanines, the lowered ceilings or the definition of smaller recesses connected to the main area. The exception is the children's books section, where the shelving units are white and the spaces light and airy, to receive the colors of the publications and the joy of the little users.
 © Nelson Kon
(Kon)
位于Pátio Higienópolis Mall的Livraria da Vila商店是建筑师开发的第三个项目,第二个项目是在购物中心内进行的,有自己的规则和设置商店的限制。即使符合这些规则,项目也保留了定义商店标识的元素。深色木架子占据了所有的墙壁,作为较低的显示器,甚至采取旋转窗口展示/门的形式。软椅子和书桌分布在不同的地区,鼓励顾客浏览和阅读作品,因此,停留更长的时间。
The Livraria da Vila store located at Pátio Higienópolis Mall is the third project developed by the architect, and the second inside a shopping mall, with its own rules and limitation for the set-up of the stores. Even conforming to those rules, the project retained the elements that define the stores' identity. Dark wooden shelves take up all walls, servings as lower displays, and even taking on the form of pivoting window display/door. Soft chairs and desks are distributed throughout the various areas, encouraging customers to browse and read the works and, thus, stay longer.
 © Nelson Kon
(Kon)
一层760平方米的空间是从创建一个小中庭开始的,目的是提供杂志和纸张用品,作为接待大厅,然后是一个大型圆形房间,通过不同的高度、不同宽度的通道,进入三个专门的文学室、一个礼堂和一家咖啡馆,所有这些都是独立的场地,一个是从另一个到另一个,而是作为大型中央空间的卫星组织起来的。
The one-story 760 m2 space was organized from the creation of a small atrium, intended to magazines and paper supplies, which serves as reception hall, followed by a large round room giving access - through different height, different width passages - to three specialized literature rooms, an auditorium and a café, all independent venues one from the other, but organized as satellites of the large central space.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

                    

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