架构师提供的文本描述。尽管他们的地理位置，但缺乏适当投资计划的购物中心无法与新来者竞争，他们的商业寿命比预期的要短。建于埃蒂勒，被认为是İ斯坦布尔的“住宅区”，并正式命名为“Uptrown”，最初设想为一个小型购物中心的5000平方米的建筑就是这样一个例子，在几次功能改变之后，决定将该房产出租给TBWA广告代理公司，供其使用一栋办公楼。

Text description provided by the architects. Their location notwithstanding, shopping centers lacking proper investment plans fail to compete against newcomers and their commercial lifespan is shorter than expected. Built in Etiler, which is considered the “uptown” of İstanbul and duly named “Uptrown,” the 5000 sqm structure originally conceived as a mini mall constituted such an example and, following several changes of function, a decision was made to rent the property out to TBWA Advertising Agency to be used an office building.

 © Cemal Emden

Cemal Emden

一个重要的挑战是让自然光进入办公空间，其中更大的部分位于地下室和地下层，很少有光线穿透。因此，引入了某些结构变化。

An important challenge was to let natural light into the office space, the larger section of which was located on the basement and subbasement levels with little light penetration. Thus, certain structural changes were introduced.

 © Cemal Emden

Cemal Emden

TBWA是土耳其著名的创意机构，因此寻求在空间上反映自己的身份。经与机构管理部门讨论后，决定新办公室不仅作为工作场所，而且还将容纳一系列策展人活动和组织，以及小组、视听活动、佩查库查讨论、安装和表演。

TBWA is renowned as a creative agency in Turkey and thus sought to reflect its identity on the space. Following the discussions with the agency management, it was decided that the new offices would not merely function as work spaces, but rather house a range of curatorial events and organizations, as well as panels, audio-visual events, pecha kucha discussions, installations and performances.

 © Cemal Emden

Cemal Emden

因此，该机构的整体性质是平静和平静的；工作空间安装在公共区域周围，并以光学方式解决，而不相互接触。工作区、透明会议室和中央画廊都覆盖着相同的声学木质材料，从而产生了一个中立的空间，可以作为在公共区域创建一个小型博物馆的背景。

Consequently, the overall character of the agency is tranquil and serene; the workspaces are installed around the common areas and resolved optically, without touching one another. The work zones, transparent meeting rooms, and the central gallery are covered with the same acoustic wood material, thus yielding a neutral space that can serve as a background for a mini museum to be created in the common areas.

 © Cemal Emden

Cemal Emden