© Takuji Shimmura

(C)Shimmura Takuji

为了塑造自己的品牌形象，几乎所有的品牌都为今年的展会设计了一个全新的展位。作为一名日本钟表制造商，日本公民在这方面采取了不同的方式来代表他们的品牌身份。Dorell.GhotmehTane/Architect已经委托进行了第一年的安装工作。首先，通过参观日本的一家民用工厂，他们发现了上百万个人类制造的组装过程，并将其制成一个物体，作为一个小宇宙的产物。

In order to conceive their brand identity almost all the brands has designed a fully new booth for this year’s exhibition. CITIZEN as a Japanese watchmaker took their approach to represent their brand identity differently in this context. Dorell.Ghotmeh.Tane / Architects has commissioned for the first year installation. First of all, by starting to visit the CITIZEN factory in Japan, they discovered a million assembling process as human manufacture and to made it into one object as a production of small universe.

 © Takuji Shimmura

(C)Shimmura Takuji

同时，通过研究“什么是时间”的概念。科学、历史、机械、人种学等。Tane认为时间的概念是“时间就是光，光就是时间”。一个悬挂在3000根金属线上的50，000多块移动板。它们中的每一个都被仔细地放置在具有30种不同类型的几何组成的电线中。当它在现场建造时，它的复杂性是不可估量的。

At the same time, by researching a conception of ‘what is a time?’ scientifically, historically, mechanically, ethnographically, etc. Tsuyohi Tane has concluded a concept of time is ‘Time is Light and Light is Time’. A movement plates that were suspended more than 50,000 pieces with 3,000 metal wires. Each of them has carefully positioned in wire with a geometric composition that has 30 different types. And when it constructed on site it is achieved an immeasurable complexity. 

 © Takuji Shimmura

(C)Shimmura Takuji

有4个新的手表已经显示在通道上，以导航一个空间，让游客成为一个演员在安装。照明是由178个LED可调光聚光灯在天花板上和60个点在地板上进行编程，以创造一种大气感觉，在这里，时间-光的概念是不断变化的，或永远不会是同一时刻。

There are 4 new watches that has displayed along the passage to navigate a space for a visitor to be an actor in the installation. Lighting was programmed with 178 LED dimmable spotlights on the ceiling and 60 spots on the floor to create an atmospheric sensation where notion of time - light are continuously changing or never be the same moment.

建筑师：Dorell.GhotmehT.ane/Architect地点：瑞士巴塞尔，技术指导：Luftzug，阿姆斯特丹生产商：ADK，东京项目协调：PacTeam，Lausanne Construction：Hypsos，Soesterberg客户：公民控股有限公司。方案：公民地位安装：正在进行的面积：147平方米年：2013年

Architects: Dorell.Ghotmeh.Tane / Architects Location: Basel, Switzerland Technical Direction: Luftzug, Amsterdam Producer: ADK, Tokyo Project Coordination: Pacteam, Lausanne Construction: Hypsos, Soesterberg Client: CITIZEN HOLDINGS CO., LTD. Program: Installation for Citizen Status: Ongoing Area: 147 m² Year: 2013