The Fragrance Kitchen ARCHJS
2013-09-22 01:00
架构师提供的文本描述。贾西姆·谢哈布建筑师(Jassim Al Shehab Architors)在科威特著名的购物胜地-“哈姆拉购物中心”(Al Hamra Mall)创建了一家创新的香水店。通常被称为“TFK”的香炉厨房(Fgrance Kitchen)是一种旨在提升典型零售
Text description provided by the architects. Jassim Al Shehab Architects have created an innovative perfume house located in Kuwait's prestigious shopping destinations, Al Hamra Mall. The Fragrance Kitchen, commonly known as 'TFK', is a thought through concept aimed to enhance the typical retail experience.
零售体验的旅程开始于它吸引消费者的最小和谨慎的外观。该标志,TFK,是挤压和背光在黑暗的外观的入口,以创造一种对比感,以吸引路过的购物者。
The Journey of the retail experience begins as it captivates the consumer with its minimal and discreet exterior appearance. The Signage, TFK, is extruded and backlit upon the dark façade of the entrance to create a sense of contrast to attract passing shoppers.
© Nelson Garrido
尼尔森·加里多
当消费者走进来时,他们被商店的诱人、性感和直接的氛围所打动。他们最初被吸引到壮观的木制墙壁展示,由500个激光切割木片组成,旨在模仿阿拉伯香的烟雾;在阿拉伯语中被认为是丁香。这个墙上的显示器突出了产品的一条特定线,它位于背光表面,在平行的直射光下仔细地对齐。
As the consumer walks in they are struck with the seductive, sensual, and directed ambience of the shop. They are initially drawn to the spectacular wooden wall display consisting of 500 laser cut wooden pieces designed to emulate the smoke of Arabian incense; recognized as bukhoor in the Arabic language. This wall display highlights a specific line of the products resting on a backlit surface carefully aligned under a parallel direct light.
© Nelson Garrido
尼尔森·加里多
香水是由定制的金属支架,满足人们的眼睛水平,以提高产品和消费者之间的互动性水平。激光切割木片的特点是从墙壁到车间空间的天花板。
The perfumes are elevated by a customized metal stand meeting ones eye level to enhance the interactivity level between the product and consumer. The feature of the laser cut wooden pieces carries through from the wall to the ceiling of the shop space guiding to a
© Nelson Garrido
尼尔森·加里多
然后,消费者被进一步吸引到反映木墙显示器的多媒体黑镜墙上。包含10个L.C.D屏幕以上的背光柜台显示,更独特的收集与每一个屏幕专门为每一个香水。
The consumer is then further drawn towards the multimedia black mirror wall reflecting the wooden wall display. Containing 10 L.C.D screens above back lit counters showcases the more exclusive collection with each screen dedicated for each perfume.
© Nelson Garrido
尼尔森·加里多
此外,该计划反映了一个更加对称的布局。将后部与墙分开,将服务区与专用区域分开。私人区域的目的是提供一个更亲密的体验与客户提供一个大中心的桌子。一个更明亮的氛围与更柔和的材料选择反射黄铜和背光透明玻璃面板后面的透明窗帘征服了边界空间。
Moreover, the plan reflects a more symmetrical layout. With the back portion divided with a wall to segregate the service area from the private area. The private area is meant to provide a more intimate experience with the customer featuring a large centered table. A brighter ambience with a softer material selection of reflective brass and backlit sheer curtains behind clear glass panels subdue the boundary space.
Floor Plan
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