Priceless Milano Park Associati

2015-06-01 15:00
 Courtesy of Park Associati
ParkAssociati提供
架构师提供的文本描述。无价的米拉诺是一个临时的装置,一个生活单位,旨在移动和放置在现有的建筑物,在高度可见的位置。
Text description provided by the architects. Priceless Milano is a temporary installation, a living unit designed to be moved around and placed on existing buildings in highly visible locations.
 Courtesy of Park Associati
ParkAssociati提供
万事达卡(MasterCard)的“无价城市”项目-大型国际大都市的大规模旅游推广项目-由万事达卡(MasterCard)管理。该项目由万事达卡(MasterCard)管理。该展馆被设计用来作为一家餐厅,更多的是,它将被安装在米兰斯卡拉广场的贝尔特拉米宫的顶部。
The event, which MasterCard has included in its ‘Priceless Cities’ project - an extensive tourist promotion programme on a vast scale in major international metropolises - was managed by the company 4Ward Events. Designed to be used as a restaurant and much more, the pavilion will be installed on top of Palazzo Beltrami in Piazza della Scala, Milan.
 Floor Plan

                            
这一旅游餐厅概念是由万事达卡为2015年世博会和“西塔世博会”项目开发的,选定的地点位于意大利广场(Gallerie d‘意大利)和圣保罗博物馆中心(Intesa Sanpaolo Museum Centre)位于斯卡拉广场(Piazza Della Scala)的帕拉佐·贝尔特拉米宫(Palazzo Beltrami)的屋顶上。4 ward受托设计和组织该项目,这将使无价的米兰提供一个独特的优势点俯瞰广场德拉斯卡拉,并从帕拉佐贝尔特拉米宫的屋顶横跨米兰市。这个著名的地方已经收藏了过去属于意大利商业银行的现代和当代艺术收藏品,连同在毗邻的建筑物中展出的作品-安吉索拉宫和布拉塔尼宫-构成了一个非常有声望的收藏,是一个真正的国际旅游景点。
This travelling restaurant concept has been developed by MasterCard for EXPO 2015 and for the ‘EXPO in città’ project with the chosen location being on the roof of Palazzo Beltrami, home of the Gallerie d’Italia and Intesa Sanpaolo Museum Centre in Piazza della Scala. 4Ward was commissioned to devise and organise the project, which will enable Priceless Milano to offer a unique vantage point overlooking Piazza della Scala and right across the city of Milan from the rooftop of Palazzo Beltrami. This illustrious location already holds the collections of modern and contemporary art that used to belong to the Banca commercial Italiana and which, together with works on display in the adjacent buildings Palazzo Anguissola and Palazzo Brentani, devoted to 19th-century art, constitute a highly prestigious collection that is a real international tourist attraction.
 Courtesy of Park Associati
ParkAssociati提供
这家餐厅的设计就像一家旅游美食剧院(Carro Di Tespi),在这家剧院里,来自世界各地的顶级厨师被邀请轮流在客人面前表演烹饪表演。展馆的建筑设计带有建筑和设计事务所ParkAssociati的签名,是一种非常独特但并非过于雄伟的形式,它与周围的建筑对抗而不是碰撞。
The restaurant is designed like a sort of travelling gastronomic theatre, a ‘Carro di Tespi’ (travelling theatrical company ) at which leading chefs from all over the world are invited to show off their skills on a rotational basis during cooking shows held in front of guests. The architectural design of the pavilion, bearing the signature of the architecture and design firm Park Associati, is a highly distinctive but not over-imposing form that confronts rather than collides with surrounding premises.
 Courtesy of Park Associati
ParkAssociati提供
一张单张桌子可以容纳24位有着独特体验的食客;在这种情况下,滑动墙可以用来将厨房区域和就餐区域分开。桌子抬到天花板上,空间可以完全打开。通往室外露台的窗户被放置在就餐区最长的两侧。
One single table will accommodate 24 diners engaged in a unique experience; for the occasion sliding walls can be used to separate the kitchen area from the dining area. The table lifts up to the ceiling and the space can be completely opened up. Window-doors providing access to the outside terrace have been placed along the longest sides of the dining area.
 Courtesy of Park Associati
ParkAssociati提供
无价的米兰不仅会招待一家餐厅。在整个2015年世博会期间,每周都会有不同的主题和趋势,重点是对好品味和口味的热情。采访和证词将提供一种独特的故事,将在各种媒体频道播出的事件。万事达卡(MasterCard)的沟通渠道将进一步反映其在米兰和世博会的形象上的分拆,万事达卡将在国际上推广这一活动,将其作为其无价城市项目的一部分。
Priceless Milano will not only host a restaurant. Each week throughout the whole of EXPO 2015 there will be different themes and trends focusing around a passion for good tastes and flavours. Interviews and testimonies will provide a unique kind of storytelling about the event that will be broadcast on various media channels. Its spin-off in terms of image for both the city of Milan and EXPO will be further echoed by MasterCard’s communication channels, which will promote the event internationally as part of its Priceless Cities programme.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Architects Park Associati
Location Piazza della Scala, 20121 Milano, Italy
Category Restaurant
Project Partner Banca Intesa SanPaolo

                    

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