© Safak Emrence

萨法克·埃伦斯

架构师提供的文本描述。该空间设在土耳其的一个国际鞋业品牌的分销商总部内，儿童/婴儿鞋在这个空间展出。展厅用于由品牌的销售代表按顺序周期向经销商代理展示季节产品。

Text description provided by the architects. The space is based within the headquarters of an international shoe brand’s distributor company in Turkey and kids/infants shoes are exhibited in this space. The showroom is used for presentation of season products to the dealer agents by the sales representatives of the brand, in order cycles.

 © Safak Emrence

萨法克·埃伦斯

即使使用者不是孩子，一种将童年知觉的图像指向成年人记忆的方法也提出了主要的概念。使人在空间中产生联想，如基本几何图形、风景画、糖果、摩天轮、有趣多彩的游戏空间、基本关节细节、曲线形式、轮子和象征空间中运动的细微单位等组件。

Even if the users are not kids, an approach that points images of childhood perception in grown-up’s memories, made out the main concept. To make evocations felt in space, such as basic geometric shapes, funfair, candies, ferris wheel, fun and colourful play spaces, components like basic joint details, curvilinear forms, wheels and slight units that symbolizes movement composed in the space.

 Floor Plan

该项目最重要的挑战之一是在空间中渴望创造的令人兴奋、色彩丰富和孩子气的感觉与将在空间上展示的色彩、图案和组织调色板的儿童产品之间取得平衡。它的目的是使自己的空间不排除产品，并能够与产品同时集成。

One of the most significant challenges of the project is to create a balance between the exciting, colourful and childish feeling that aspired to be created in the space and kids products that have a wide colour, pattern and tissue palette which will be displayed on the space. It’s aimed for the space to make itself consist without precluding the products and be able to integrated with the products at the same time.

 © Safak Emrence

萨法克·埃伦斯

这个品牌的副产品群应该是彼此分离的，每个季节都可以根据数量变化。因此，显示单元被虚构为不同的模块，可以适应不同的分类和灵活性。

The brand has subproduct groups which should have been seperated from each other and can be varying by numbers every season. Therefore display units are fictionalised as different modules which can be adapted to varied classifications and flexibility.

 © Safak Emrence

萨法克·埃伦斯

显示模块由铁、丛和木材料组成，在彩色结构圆形管道上悬挂简单细节，组装成白色聚氨酯成品表面，形成曲线状隧道。

Display modules composed of iron, plexy and wooden materials are hung with simple details on the coloured constructive round duct which is assembled to white coloured polyurethane finished surrounding surfaces that evoke a curvilinear formed tunnel.

 © Safak Emrence

萨法克·埃伦斯

空间中显示的男女鞋分开的需求是由模块括号上的色差提供的。货架系统位于男孩的类别中，品牌的冒险主题产品可以展示在上面，这意味着攀岩体验和球体世界的一部分。

Demand for seperating boys and girls shoes, displayed in the space, is provided by the colour difference on module brackets. A shelf system is situated in boys category that the adventure-themed products of the brand can be displayed on, which implies climbing experience and part of spherical world.

Architects Zemberek Design

Location Yıldız Mh., Ortaköy, 34349 Beşiktaş/İstanbul, Turkey

Category Interiors Architecture

Area 55.0 sqm

Project Year 2015