Jil Sander Store Andrea Tognon Architecture

2016-12-02 15:00

架构师提供的文本描述。高端时尚品牌吉尔·桑德(Jil Sander)似乎是为了纪念自己的德国根基，在柏林时髦的Kurfürstendam大道上的旗舰店推出了新的零售设计。1900年建造的一座地标建筑的底层单元，带有华丽的新艺术门面，这种新的美学是由米兰的安德里亚·托尼南建筑公司(Andrea Tognan Architecture)创作的，它几乎完全是现代和低调的，而且清楚地推断了吉尔·桑德(Jil Sander)的干净设计。正方形和长方形的几何形态在很大程度上决定了前提，以及更流畅的形状，这些形状传达了禅宗般的空间和谐感，同时也提供了功能。

Text description provided by the architects. As if to honour its German roots, high-end fashion brand Jil Sander introduced it’s new retail design at the flagship store on the swanky Kurfürstendamm thoroughfare in Berlin. Occupying a ground floor unit of a landmark structure built in 1900 with an ornate art nouveau façade, the new aesthetic, created by Milan-based practice Andrea Tognan Architecture, is almost defiantly modern and understated, and clearly extrapolates Jil Sander's clean designs. Geometrical forms of the square and the rectangle largely define the premises, along with more fluent shapes that convey a zen-like sense of spatial harmony, and yet provide functionality at the same time.

 © Büro Bum Bum

(c)BLENBUMBUMBUMBUM

 © Büro Bum Bum

(c)BLENBUMBUMBUMBUM

固定装置和家具的调色板由一系列兼容的材料组成，如一系列精心制作的树脂、大理石品种和泡沫，这些材料不仅融合了传统和创新，而且还旨在传达一种新的和不同类型的当代奢侈品。这些家具和固定装置都具有雕塑的质量，并为低调的建筑增添了视觉戏剧性，最突出的是黄铜铜制桌子和橱柜、钢衣架，以及几乎覆盖整个天花板的精心设计的照明装置。

The palette of the fixtures and furnishings comprises of a compatible range of materials, such as a range of meticulously made resins, marble varieties, and eulite foam, that not only fuse tradition and innovation, but also aim to communicate a new and different kind of contemporary luxury. Both the furnishings and fixtures have a sculptural quality and add visual drama to the understated premises, most notably the brass bronze tables and cabinets, steel clothing racks, and an elaborate lighting installation that covers almost the entire ceiling.