Red Planet 100architects
2018-04-01 02:00
架构师提供的文本描述。红星是一个公共空间干预,旨在促进互动,吸引客户和提高私人拥有的公共空间的经验,在一个露天零售街。LifeHub@daning是一个占地25万平方米的混合用途开发项目,拥有11万平方米的购物中心,是上海最热门的购物中心之一,因为它地处露天零售街。
Text description provided by the architects. The Red Planet is a public space intervention designed to foster interactions, attract customers and enhance the experience in the privately-owned public space within an open-air Retail Street. Life Hub @ Daning, a 250,000 sqm mixed-use development with 110,000 sqm shopping mall, is one of the hottest shopping centers in Shanghai, due to its condition of the open-air retail street.
从一开始,生命中心的营销团队就坚持要创造出富有想象力、鼓舞人心的东西。
From the very beginning, the marketing team of Life Hub @ Daning insisted on creating something IMAGINATIVE, INSPIRATIONAL & INNOVATIVE. Something unexpected beyond any typical decorative installation, that would attract kids and adults alike to come and use it, rather than pass by and observe it. An intervention that, by itself, would turn a circulation area into a “SPACE” to stop & stay, where their customers could bring their kids and families and spend some quality time interacting with other kids and families.
我们的建议产生于一种超现实的方法,其意图是打破传统的感知规则,即已经设想的现实,以便激发孩子们的想象力和创造力,并使他们沉浸在丰富多彩的体验中。对过路人来说是个意想不到的地方。
Our proposal arose from a SURREAL approach, from the intention of breaking the conventional rules of perception, of what is already conceived as reality, in order to trigger kids’ imagination and creativity as well as immersing them in a colorful experience. An unexpected place for passersby.
“红色星球”的特征是一个冒泡的篮球场,它是一个超现实的操场,而不是一个典型的篮球场,它为孩子们提供了一种人为的地形,供他们玩、爬、滑、坐、躺,还有许多其他的种子,这些都是孩子们自己想象中的,如何以我们最初想象不到的方式来殖民和利用这个空间。为了加强对环境的叙述,引入了一个弯曲的篮球篮,在其中放置LED灯照亮该地区。
The Red Planet features a bubbling basketball field which serves as a surreal playground, rather than a typical basketball field, providing an artificial topography for playing, climbing, sliding, sitting, laying, and many other gerunds out of the kids’ own imagination of how to colonize and use the space in ways we did not even imagine at first. To enhance the narrative of the environment, a bent basketball basket was introduced, hosting in it LED lights to illuminate the area.
其他功能包括确定装置边界的赛马场、棋盘金字塔、障碍和创意平台、供父母使用的长凳和其他随机游戏,补充了儿童和成年人都能开展的各种有趣活动。这种带有红色阴影的单色处理方法也被应用于现有的城市家具和当地的装饰元素之上,目的是在超现实的“红色星球”(Red Planet)上创造一种更具有沉浸感的体验。
Other features such as a racing track defining the border of the installation, chalkboard pyramids as both, obstacles and creativity platforms, benches for parents and other random games, complemented the range of fun activities that both, kids and adults, were able to undertake. The monochromatic treatment, with shades of red, was also applied on top of existing urban furniture and decorative elements from the place, aiming to generate a more immersive experience onto the surreal “Red Planet”.
Location Da Ning Lu, Zhabei Qu, Shanghai Shi, China
Design Team Marcial Jesus, Javier Gonzalez, Eunice Tsa
Photographs Amey Kandalgaonkar
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