The Immersive Theatre Lukstudio

2018-10-16 00:00
 © Dirk Weiblen
德克·韦布伦
架构师提供的文本描述。海宁是一个水上城市,位于上海西南100公里,杭州以东60公里。这座城市以其皮革制品和纺织品而闻名,也以它的皮影戏闻名于世。皮影戏是一种用光和影讲述故事的艺术,逐渐演变成电影。有了街角和一家有咖啡店的零售店的主题计划,Lukstudio探索了戏剧的概念,把聚光灯放在亲爱的可爱的时尚平台上。
Text description provided by the architects. Haining is a water-bred city about 100 km to the southwest of Shanghai and 60km east of Hangzhou. Mostly known for its leather products and textiles, the city is also famous for its shadow puppetry, the art of storytelling with light and shadow that gradually evolved into cinematography. Given a street cornersite and themixed program of a retail store with a café, Lukstudio explores the idea of theatre to put the spotlight on the fashion platform of Dear So Cute.
Text description provided by the architects. Haining is a water-bred city about 100 km to the southwest of Shanghai and 60km east of Hangzhou. Mostly known for its leather products and textiles, the city is also famous for its shadow puppetry, the art of storytelling with light and shadow that gradually evolved into cinematography. Given a street cornersite and themixed program of a retail store with a café, Lukstudio explores the idea of theatre to put the spotlight on the fashion platform of Dear So Cute.
 © Dirk Weiblen
德克·韦布伦
 © Dirk Weiblen
德克·韦布伦
在游客中灌输了一种表演的感觉,购物活动是一种奇观,而咖啡厅区则是坐席观众席。三个箱子与钢和聚碳酸酯面板被放置在高架平台上,以剧院集的方式。除了隐藏现有的柱子,这些盒子把原来开放的地板分解成更小的房间,以获得更人性化的体验。
Instilling a sense of performance in the visitors, the shopping activities are staged as a spectacle while the café area hosts the sitting audience. Three boxes cladded with steel and polycarbonate panels are placed on the elevated platform, in manner of a theatre set. Apart from hiding the existing columns, these boxes break down the original open floor into smaller rooms for a more human-scale experience.
Instilling a sense of performance in the visitors, the shopping activities are staged as a spectacle while the café area hosts the sitting audience. Three boxes cladded with steel and polycarbonate panels are placed on the elevated platform, in manner of a theatre set. Apart from hiding the existing columns, these boxes break down the original open floor into smaller rooms for a more human-scale experience.
设计感兴趣景观的窗户和提供清晰流通路径的门廊,吸引了购物者或咖啡店的顾客漫步和发现。“观看和观看”设置模糊了表演者和观众之间的区别。箱子后面是最高站台上的更衣室。在这个迷你舞台上,从地板到天花板的镜子和粉色天鹅绒窗帘的痕迹,尝试新的珍宝会带来一种令人望而生畏的扭曲。
Windows to frame views of interest and doorways that provide clear path of circulation engage shoppers or café-goers to wander and discover.  The “watch and be watched” setting blurs the distinction between performers and audience. Behind the boxes are the changing rooms on the highest platform. With the floor to ceiling mirrors and a trail of pink velvet curtains at this mini-stage, trying on new treasures takes on an exhibitionist twist.
Windows to frame views of interest and doorways that provide clear path of circulation engage shoppers or café-goers to wander and discover.  The “watch and be watched” setting blurs the distinction between performers and audience. Behind the boxes are the changing rooms on the highest platform. With the floor to ceiling mirrors and a trail of pink velvet curtains at this mini-stage, trying on new treasures takes on an exhibitionist twist.
 © Dirk Weiblen
德克·韦布伦
 © Dirk Weiblen
德克·韦布伦
使用“干净”和“亮”选项板可以为正在进行的显示或活动创建中性背景,以获取聚光灯。梯田是用白色水磨石现浇的,在指定区域进行展示和流通的同时,塑造平面和座位。
A clean and bright palette is being used to create a neutral backdrop for the on-going displays or activities to take the spotlight. The terraced stage is cast-in-place with white terrazzo, shaping planters and seating while designating areas for display and circulation.
A clean and bright palette is being used to create a neutral backdrop for the on-going displays or activities to take the spotlight. The terraced stage is cast-in-place with white terrazzo, shaping planters and seating while designating areas for display and circulation.
 © Dirk Weiblen
德克·韦布伦
 © Dirk Weiblen
德克·韦布伦
通过在聚碳酸酯壁背后照明粉色丙烯酸板实现了两种对比效果。在外面,微妙的色调给简朴的空间增添了温暖;在里面,强光把整个房间漆成粉红色,并添加到亲密的气氛中。在后台装配系统的启发下,显示屏吊架、镜子和菜单板可以用滑轮配重电缆连接机构高度调节。
Two contrasting effects have been achieved by lighting pink acrylic panels behind the polycarbonate walls. On the outside, the subtle hues addwarmth to the austere space; on the inside, the intense lights paint the entire room in pink and add to the intimate atmosphere. Inspired by the backstage rigging system, the display hangers, mirrors, and menu boards can be adjusted in heights with a pulley-counterweight cabling mechanism.
Two contrasting effects have been achieved by lighting pink acrylic panels behind the polycarbonate walls. On the outside, the subtle hues addwarmth to the austere space; on the inside, the intense lights paint the entire room in pink and add to the intimate atmosphere. Inspired by the backstage rigging system, the display hangers, mirrors, and menu boards can be adjusted in heights with a pulley-counterweight cabling mechanism.
 © Dirk Weiblen
德克·韦布伦
为了吸引不同的咖啡馆休息室,设计了各种座位:沿门面的休闲桌椅、倾斜窗口下的酒吧、供更大群体使用的普通桌子,甚至还有一个让人联想到游泳池的下陷区域。清澈的琉璃被用来确保对内部活动的通畅的看法,邀请其他人进入并参与“场景”。
A variety of seating are designed to attract different café-loungers: casual tables along the façade, a bar with a view under the tilt-up window, a common table for bigger group and even a sunken area evoking a swimming pool. Clear glazinghas been used to ensure unobstructed views to the interior activities, inviting others to enter and participate in the “scenes”. 
A variety of seating are designed to attract different café-loungers: casual tables along the façade, a bar with a view under the tilt-up window, a common table for bigger group and even a sunken area evoking a swimming pool. Clear glazinghas been used to ensure unobstructed views to the interior activities, inviting others to enter and participate in the “scenes”. 
 © Dirk Weiblen
德克·韦布伦
通过将沉浸式戏剧的体验注入到哈宁的可爱商店里,LukStudio实验表明商业活动可以将人们聚集在一起,为更好的公共领域做出贡献。
Through infusing the experience of an immersive theatre into the Dear So Cute store in Haining, Lukstudio experimentshow commercial activities can bring people together and contribute to a better public realm.
Through infusing the experience of an immersive theatre into the Dear So Cute store in Haining, Lukstudio experimentshow commercial activities can bring people together and contribute to a better public realm.
 © Dirk Weiblen
德克·韦布伦
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Architects Lukstudio
Location Store no. 101-102, Shangdong Commercial Center, No. 23 Wanli Road, Haining, Zhejiang, China
Lead Architects Christina Luk
Design Team Alba Beroiz Blazquez, Ray Ou, Leo Wang, Kevin Yang , Sarah Wang
Area 260.0 m2
Project Year 2017
Photographs Dirk Weiblen
Category Store
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